Description
FLUÈRE
THE NAME
FLUÈRE is the Latin word for ‘Flow / Flowing’.
Flow links directly to our distilled liquid
and the design of the bottle that flows like a river.
Indirectly and a bit more subtle,
flow refers to the state of mind you want
to be in at any social event.
FLUÈRE
THE BRAND
Within the dynamic world of new drinking
categories Flueredrinks introduces FLUÈRE.
FLUÈRE is a ‘spirito non alcolico’. A piece of art made
with the same distilling techniques used by perfume
houses to create their high-end scents. FLUÈRE bursts
with botanicals that issue a complex yet balanced
taste and ensure a unique after-bite that normally
only alcoholic drinks have.
FLUÈRE is a luxurious drink for everyone who
wants to live a more mindful life and at the same
time refuses to compromise on anything.
With FLUÈRE mocktails, low-alcoholic cocktails
and non-alcoholic longdrinks these
‘experience maximisers’ make a bright
and adventurous choice.
FLUÈRE
THE STORY
FLUÈRE finds its origins well before the beginning
of the era. At that time the Roman Empire stretched
from Scotland to Iran and from Germany to Egypt.
To keep the legions fit to travel and fight, the Romans
experimented with herbs, spices and botanicals from
all these distant countries. For their fitness the
Romans relied on the disinfecting effects of lavender.
The juniper kept out evil spirits but was also
believed to be positive for kidneys and bladder.
Coriander had a positive effect on the intestines.
In FLUÈRE you will find all these special botanicals. Not
as a medical application but because we believe that a
healthy body and mind are the most important assets
for any human being nowadays.
HOW WE DO IT
Seeds from the exotic Casablanca coriander, the best
juniper berries from the high peaks of the Himalaya,
exquisite lavender from the Provence and
Mediterranean lemon peel. Only the finest botanicals
are used for FLUÈRE.
To get the best out of every branch, leaf and berry,
all botanicals are individually distilled in a copper
pot still using so called hydrosteam distillation.
The essential oils derived from the distilling
process ensure the premium taste and unique
after-bite of any drink made with FLUÈRE.
